What if the 1st step out of lockdown is mandatory wearing of Face masks?

Disclaimer; Without prejudice the information above is and shall not hold the author liable to any person or entity with respect to any loss or damage caused or alleged to be caused directly or indirectly by the information contained within this article. As a textile product designer and ex-supplier of uniforms for over 18 years

IV The Inventor; Ideas

Extract: The Entrepreneur; White Ball Thinking Chapter 12 IV The Inventor; Ideas The role of ‘The Inventor’ creator or entrepreneur is the master of ideas. The inventor and their idea is the essential ingredient that makes each white ball unique. The inventor who celebrates their individuality and remains authentic to their values are those who

Designovation Philosophy Products!

Above are just a few of the textile products sampled & produced ny Designovation. ‘We first tested our Designovation®formula & philosophy with the development of our product the ‘Totykids’ travel system and my husbands innovation the ‘Shoogle’ children’s exer-gaming & fitness Product.’ Denise Within a 3 month period​ we completed the Shoogle’s research, proof of

What is Branding & why is it important?

anding or corporate identity is a key element to successful product design (in addition to its role in marketing for your business no matter how large or small). This will be the look or identity of your product or in the case of a business the image of your organisation from day one. It is your visual communication with your customers & the first thing your customer see ‘their first impression of you’.

How Important are Creative Thinkers to our Economy?

Over the years I have avidly studied & researched entrepreneurs from attending their seminars, reading their books to talking to them face to face. Through my contradicting career in both business and design my research has concluded that the disappointing mortality rate for business start-ups in the UK beyond year one is based on the absence of one essential SECRET ingredient PLUS; Understanding of how to Design & Engineer a sustainable business

To Patent or Not to Patent?

Here we have our suggestions and turn on Intellectual property through our personal experience of I.P.Lawyers, Patents, Trademarks, Design Right and Copyright. We have a few unique suggestions as a small business that has had a crash course in I.P. and the various pitfalls of I.P. from; facing a lengthy & costly patenting process to obtain a patent and dealing with a trademark infringement challenge with one of the worlds biggest internet brands & succeeding.

Designovation; the process for bringing plans into reality!

Who replaced the word Hoover with a Dyson? Where would Apple be without Steve Jobs or Steve Wozniak? Where would we be without our I-pads, I-phones etc.? Where would Disney be without Walt Disney and his brother Roy and their team of Imagineers? What would our childhood memories be without Disney? What will our children’s future and our environment look like without

How to Dress for Business by D. F. McKeever Author

Visual Communication

Many years ago I was invited as a young entrepreneur to attend the first entrepreneurial convention in the European Parliament in Brussels. One evening during a dinner for some of the British delegates I met a retired gentlemen who was a representative and volunteer for a leading British entrepreneur charity where we had an in depth conversation on the subject of image. He recalled for me his first job as a young apprentice in the 1940’s in journalism, where on arriving for his first day at work he was sent to the Editors office, on Bond Street.

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