Mission

At Designovation our mission is to empower business owners and founders to design enterprises fit for the 21st Century. We bring the tools and skills of the Design industry to the business world helping entrepreneurs build innovative and sustainable world class companies.

Values

We offer the highest level of professionalism through honest and critical support in a positive manner. We love working with likeminded entrepreneurs that have aspirations to fulfil their maximum potential.

Vision

Our vision is to be the world leaders in creative & innovative business support to entrepreneurs.

Purpose

To inspire & empower entrepreneurs to fulfil their dreams and build inspiring world class enterprises.

Founder

Denise has two passions in life design and business, she is a creator and a passionate advocate for entrepreneurship. Brought up in a family business in manufacturing & engineering Denise was constantly surrounded by business people, developing a passionate lifelong interest in studying entrepreneurs and enterprises. 

Shortly after graduating from Edinburgh College of Art with a B.A. Honours in Design she established her 20 year business in the contract management, design & supply of uniforms. Capitalising on her unusual comprehension of business and creative skills she created a unique turn-key business model. This successfully won longterm contracts and relationships with large public sector institutions and international private companies i.e Bacardi Group-John Dewars, A.G.Barr, Morris Furniture Group, multiple Housing Associations & Councils etc.

In 2010 Denise began looking for a new business challenge that would allow her to utilise her textile product design skills. As a first project she designed the Toty Travel System and partnered with her husband to design his exer-gaming fitness product the ‘Shoogle’. 

As a self financed project the Shoogle became a priceless lesson in business and the motivation for writing the Designovation Philosophy business book series; The Entrepreneur; White Ball Thinking & The Enterprise; Black Box Thinking. The experience provided a unique insight to the real challenges facing new business start-ups in Scotland from sourcing finance, support & taking a new innovation to market. In particular she received an education in I.P. from the challenges of negotiating an international licensing deal, securing a patent and academic testing to winning a trademark challenge from Google. 

Denise has a genuine passion for empowering entrepreneurs and last year Denise was invited to work as a business mentor with the University of Strathclyde’s Business School with their government supported Help to Grow; Management program. Denise has worked individually with eleven companies each with over £1 million+ turnover. The CEO’s have came from a diverse range of sectors working in the field of AI, Energy Storage Innovation, Farming, Marketing, Leisure, Tourism to Property Development. Recently she has been invited to work as a business mentor for Heriot-Watt Universities Help to Grow program. Over the years Denise has worked with a variety of bodies as a Business Mentor & Lecturer.

Learn more & connect with our founder Denise McKeever……